Car Leasing Trend Growing in Major Cities

August 9th, 2011 by admin No comments »

Car leasing has become the rising trend in major cities in the past few years. Though the reasons may vary, it is worth noting that leased cars are playing a larger role in the car industry. A great example is the case of New York City. A lot of people may argue that a car in New York City is unnecessary. There’s public transit like the subway and buses and the Long Island Rail Road. You have easy access to get anywhere you need to, right? Except anyone who has lived in New York City long enough knows public transportation is not foolproof. It’s often delayed, rerouted, and sometimes barely running at all. And when you need to make it to work or that important appointment on time, you just can’t rely on a train and have your schedule be out of your control.

That’s why car lease deals are a great way to get your hands on a steering wheel without dropping all that money into a brand new car. You can be sure you’ll get to where you have to go on time since you can leave early and account for traffic. At least if you are late, you can only blame yourself.

And what if you want to head out of the city? It’s not that easy to do without a car. Sure you can hop a bus or train with limited seating and deal with a bunch of annoying strangers. Or you and your buddies can hop in your lease Acura and head out on your own time! Whatever you choose, a car in the city is a better idea than you’d think. » Read more: Car Leasing Trend Growing in Major Cities

Social Media for Car Dealerships

August 9th, 2011 by admin No comments »

Over the past few years, social media grew from being just for teenagers and college students into a viable marketing channel, that is even used by Fortune 500 Companies. This trend can’t be overlooked anymore. It is a huge, free pie your business needs a piece of. There is not a day that goes by where you don’t hear Facebook, or right now Twitter making some sort of news. If done right, these and other sites can be of great value for your company and its image.

Chances are, if you don’t participate in web 2.0 and social media, with your car dealership, you will lose car sales to your competitors. Not only it is a powerful tool to reach new clients and update your current ones, it is also FREE! In a few years we will look back on social media, and say there was a great revolution taking place, some have missed out on.

Viral Marketing is a powerful tool, if done right. Things you post are not only seen by your friends, it is also seen by their friends, and guess what, they might have the same taste and interests. » Read more: Social Media for Car Dealerships